Case study

Redesign of Public Website and Integration of a Full-service Member Portal

Supply Chain and Logistics
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Challenge

This client was looking for a complete redesign and redevelopment of their public facing website, whilst simultaneously needing a comprehensive customer portal.

Outcome

The solution encompassed a headless CMS that delivers content publicly and privately behind an authentication wall and services the needs of every member on the network.

This client was looking for a complete redesign and redevelopment of its public facing website, whilst simultaneously needing a comprehensive customer portal so their members could observe changing on the rail network and adjust capacity.
 
 
This new platform would also include an article space where content could be published to the public area and private customer news could be published exclusively. It would have an address book for other contacts positioned within the network (curated through an azure directory) and a reporting area where customers could see private and automatically created reports related to their performance.
 

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Running two projects in unison

The main business challenges included:

  • Lack of network control 

    Capacity transfer was done on an ad-hoc basis and had no overarching governance

  • No central repository

    Private documents were created daily but sent via various communication channels

  • Connecting members

    Knowing the correct person to contact on the coal chain is difficult for different scenarios

  • Different CMS’s 

    The client’s content was managed in different CMS implementations

  • Custom reports

    Difficult to create and share with members despite following a very rigid set of rules
     
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CMS delivering private and public content behind an authentication wall

We aimed to deliver an inspired content experience for customers with a simple creation and editing process that uses one of the best headless CMS technologies.
 
Our solution entailed:

  • Reusable components

    Used within the public-facing website and the member portal

  • .net backend 

    Scalable and reusable platform for future project work

  • Documents created in the portal

    Automatically created and notifying members with the right access

  • Dashboard data visualisations

    Showing relevant information to members based on their access level

  • Azure AD authentication

    Permissions set by admin to determine user access
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A streamlined content experience

Our team, in collaboration with the client, delivered a fully integrated, responsive system servicing every member’s needs on the network.

  • Scalable solution for all future needs 

    Contentful is now used for all of the client’s future projects that require a CMS

  • Content published to multiple areas 

    Centralised content in one CMS solution that stops the need to create it multiple times

  • Automatic reporting 

    Syndicated information from internal systems (Insights) delivering reports and statistics on current progress

  • Public vs Private 

    Sharing content to two different spaces within the platform, public facing and member only

  • Member control

    Members can now observe, regulate and manage coal capacity across the network

  • Address book

    A database of relevant contacts created via the existing Azure active directory implementation

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